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NAIDOC 2025 Logo Explained


LAURA HALL

13 January 2025

Annotated NAIDOC logo by Teagan Malcolm in red/pink palette

This year, we’re incredibly privileged to share our NAIDOC 2025 logo. Designed by the incredible Kamilaroi artist Teagan Malcolm, her simplistic, digital design timelessly celebrates the importance of NAIDOC. Embodying the timeless elements of the theme, her message celebrates the eternal importance of getting everyone involved in this country-wide event.  


We’re honoured to showcase Teagan’s incredible talent! Here’s what she has to say about her design. 

Sketch of Teagan Malcolm's NAIDOC logo with sketched annotations in purple palette

“For the 2025 Yarn NAIDOC logo I wanted to capture the spirit of this incredibly meaningful week. The outer layer of the design represents community coming together in celebration, the essence of what NAIDOC week means to me. There is no other time of year where Blak voices, stories, art and achievements are so prevalent - that energy is really special.”” - Teagan

Around the core of the logo, the Indigenous symbols represent the community. Collectively, they represent how everyone is valued together around the core of who we are, which is shown by the central Country, Culture and Kin. 

The Next Generation: Strength, Vision & Legacy

The NAIDOC 2025 theme comes at a fantastic time to celebrate the future of First Nations generations. This year’s artworks will be featured alongside Teagan's logo on a range of products including polos, tees, drinkware, and much, much more. 

About The Artist

Hi! My name's Teagan, I'm a proud Kamilaroi woman, illustrator, artist and graphic designer. I moved around a lot as a child but spent the majority of my time growing up on Gumbaynggirr and Bundjalung Country. At 18 I moved to Wurundjeri Country (Melbourne), to pursue Graphic Design and have warmly called it home ever since.


After returning home from living overseas, I was yearning to reconnect with myself and my community. I made art again for the first time in a long time and have been using it to tell stories everyday since. Inspiration comes from many places, my community, my experiences, my family and the world around me, both natural and made. I'm passionate about telling contemporary stories of family, travel and connecting to Country and hope that by capturing these moments through my art they may be preserved for years to come. 


Artist Teagan Malcolm smiling

NAIDOC Week News

There are many ways you can get involved in NAIDOC Week this year. As well as using, wearing, and displaying First Nations artworks, you can also attend events, follow inspirational Indigenous people, share news and stories, and much more.  


Across our blog and social media platforms, we'll be celebrating the next generation of Aboriginal & Torres Strait Islanders. Follow along and join in! You can also follow the official NAIDOC social media channels and Indigenous media outlets. 

NAIDOC 2025 Logo and tagline with theme The Next Generation: Strength, Vision & Legacy

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